AT&T Storefronts Environmental
To realize a living, environmental “skin” for AT&T stores that will entice passersby to step inside and check out the latest offerings, Superlux combined images from the AT&T brand library…
Portfolio
55th Grammys Broadcast Graphics Package
The goal: capture the attention of viewers in 17 countries with a provocative Grammy Awards broadcast / promo package. The solution: a translucent graphic environment bathed in shimmer and color. …
Cinema A La Carte: Choice Broadcast Graphics Package
It’s Genre v. Genre, when viewers text to decide which films get aired in the this weekly movie block. For the voting frenzy, Superlux conceived an army of arcade-style genre…
SOL Sci-Fi Short
How far would you go, to keep what matters most? SOL, Superlux’s sci-fi-themed, 48-hour Film Project debut, won best actor in the Atlanta competition, and was an official selection at…
Whole Foods House Recipes Digital Signage
To leverage digital signage in their stores, Whole Foods Markets tapped Food Network star Alton Brown to develop recipes around their high-value house brands Artisan and 365. Brown’s company reached…
SEEberger Brand Film
Superlux created these in-scene effects to illustrate the number-crunching powers of a mythical red telescope, in a provocatively voyeuristic brand film by Quo Vadis.
Cinema A La Carte: Battle Broadcast Graphics Package
In this audience-feedback movie block, two films compete – for the same time slot. It’s a viewer-on-viewer texting battle, right to the air-time bell. A love of boxing posters inspired…
Our Future is Green
From the conversion of an abandoned granite quarry to a 2-billion-gallon reservoir and 300-acre city park, to the realization of the world’s largest brownfield reclamation project, to the revitalization of…
AT&T Storefront Signage Digital Signage
To realize a living, environmental “skin” for AT&T stores that will entice passersby to step inside and check out the latest offerings, Superlux combined images from the AT&T brand library…
BRD Elegant Technology Brand Film
Benz R&D, creators of the purest and most naturally performing human-lens replacement implant materials on earth, are also pioneers in lens manufacture. We used extreme close-up camera lenses to capture…
Ronald McDonald House Charities TV Spot
Superlux partnered with Craig Miller Productions to produce this PSA for the Atlanta Chapter of Ronald McDonald House Charities. We wanted to make a spot that would appeal to kids,…
Latin Grammy Awards Broadcast Graphics Package
Superlux followed up our American Music Awards package for TNT Latin America with two integrated live action & graphics packages for the 9th-12th Latin Grammy Awards. We shot dozens of…
Victoria’s Secret Fashion Show Broadcast Graphics Package
It’s the Sexiest Night on Television – and in Latin America (a solid contender for World’s Sexiest Region) the Victoria’s Secret Fashion Show aired with a graphics package by Superlux. …
53rd Grammys Broadcast Graphics Package
When TNT-Latin America acquired broadcast rights to the 53rd Annual Grammy Awards, they turned to Superlux for their on-air package. AD Eric Carros designed a floating grid of video panels…
Blowout Comedy Short
In the superhero business, you’ve got to roll with the punches. At a soiree hosted by super-brain Liam, old friends and foes reminisce over past misadventures. Big egoes and fragmented…
North Highlands Brand Films
This motion-graphics brand film came with an interesting challenge: illustrate the entire story with symbols from the client’s brand library. (OK, we snuck in a few extra icons but the…